Almost every person today uses a mobile app, in fact, you can hear people talking about apps and how useful they might prove. The statistics showing mobile application usage have also been overwhelming. According to a recent online survey, “users spend 81 minutes in using mobile apps on a daily basis, compared to 74 minutes spent in browsing the Internet.”
Thus, designing a mobile application might turn out to be a profitable deal for your business. Perhaps, your next step will be to hire Android app development company. No doubt, recruiting services of a professional can help you accomplish your project needs in the best possible manner. But, before you get started with your design project, there are a few considerations worth taking a look at:
1. Understand the purpose of your app
It is extremely crucial to understand the purpose behind creating a mobile app. Of course, you cannot just design something merely for the sake of its popularity. You must also make sure whether developing an application will add value to your business or not. To be more specific, try to know whether you a business site will be enough, or you require an app as well.
Remember an application is created specifically for mobile devices, whereas a mobile site can be accessed by mobile users and other users on different platforms as well. And to ensure that your product is well received by consumers, it’s imperative for you to know about your targeted users beforehand.
2. Learn about the design basics
Second most important consideration is to know the fundamentals of creating an app, ranging from grid to colors, to the font, etc. These are some of the essential factors to consider when designing a mobile application:
Grid: Keep in mind, an invisible grid is usually present on the mobile display that helps in creating space between the elements. As a matter of fact, grids are considered to be the basis for an app design. So, make sure that a grid exists on the mobile surface.
Colors: This is the second most vital component necessary for the success of an application. Use of right color scheme is crucial to determining the significance of elements. For instance, lighter shade elements won’t be visible on a light colored background. However, highlighting essential elements with a bright color combination on a light background will easily bring user’s focus on the elements.
Fonts: The use of right fonts is necessary for making the content readable. No matter whichever font you are considering to use for your app design, make sure that it makes your app’s text clean and clearly visible.
Speed: Lastly, avoid adding any unnecessary elements or it could make the app load slowly. Remember, if the app takes a long time to load, users will abandon its use and might never consider using it again. So, make certain to get rid of irrelevant components that affect the performance of your application.
3. Conduct market research
The best way to learn the how to design a great app is to study the market. In essence, look for other app models that people like to use quite frequently. Check out the features and elements that are a part of the app’s offerings, and try to figure out how they can be improved or extended and made available to users in a unique way.
A better approach is to compare two or more popular apps. Study the fundamental aspects that make a mobile application better than the rest. Learning about the loopholes in available application models will guide you in designing a winning solution.
When it comes to designing a mobile app, before initiating the design process make sure to consider the factors mentioned above. Hopefully, keeping such considerations during the app design phase will help you achieve success in your endeavor.